Hangen

Hangen is the new name for my stretchless hanger concept. Click the image below to see the product in action.

The new name was chosen as it means 'hang' in Dutch which is very appropriate as the final development stages of this project were done during my time on exchange to TU Delft in the Netherlands.

The initial concept for Hangen was envisioned in January 2012 and since being featured on Core77 has gone through 4 major re designs with over 100 development iterations, taking it from concept to prototyping, with the product now fully manufacturing ready.

Following the popularity and demand of the product I am now looking for companies, stores, manufacturers and distributors interested in helping me take the completed design through the final stages of manufacture and putting it to market. An overview of the process is shown below and to get in touch with me about Hangen, please do so HERE.


Hangen has been featured on Core77, Yanko Design and was the most appreciated work on Behance when published for over 2 weeks and now has over 3500 views, 500 appreciations and around 50 comments.

Since I drew up the initial design the entire project has been a huge learning process, everything from doing injection moulding analysis, seeking investors, contacting manufacturers and creating a design pitch has been an eye opening yet extremely educational experience.

As mentioned the design has gone through 4 major iterations. Version 1 being the initial concept which was thought of, drawn out and created in around 24 hours (for a design placement brief) - this was the design that featured on Core77 in February 2012.

Then 6 months later I revisited and redesigned the product. Over this time I had developed a love for the design styles of Naoto Fukasawa, Yves Behar, Sam Hecht and Kim Colin and wanted to create my own designer piece that fitted the current design style that these creatives do so well. This was the design that became extremely popular on the Behance network.

The next steps were adapting the design for manufacture. This required ,many CAD iterations adding draft angles, changing injection points and developing the shape to suit the injection moulding process. Using the software Solidworks and Moldflow Synergy made this a relatively easy yet time consuming process. Thankfully as the shape of the hanger is quite simple, only a few changes needed to be made.

The main adaptations made were altering the wall thickness's, adding draft angles and reducing the risk of air traps.

After sending these designs off to a few companies and checking whether the model was now viable I began prototyping it. To start I wanted to see what the hanger looked like in the real world, so I 3D printed a 5:1 scale model.

This gave me great insight to areas of strength and weakness to the product, and it was so good to see that the CAD analysis was accurate and there was ample strength in the required planes of movement. However a scale model only showed so much, therefore next step was to create a full sized model. Due to my previous model making experience using cardboard, I quickly mocked up a version using this technique

It was great to see the hanger in full size and I cannot fathom why I didn't do this sooner. I have certainly learnt to always make models very, very early on in the process now! From the models show above I discovered the hanger wasn't quite wide enough to hold a T-shirt flat due to its with. At only 360mm wide it didn't support the T-shirt enough so it was expanded to 420mm in the following version on the right. Therefore making it the same width as the majority of products on the market and ensuring a T-shirt will hang in the proper way.

These changes were then fed into the adapted CAD model creating the version shown below. This allowed me to create the final prototype that was manufacturing ready, structurally sound and extremely functional.

If you would like to help me take this product further, please get in touch HERE.

Rob Bye

Rob Bye, London, United Kingdom

Industrial design and a co-founder of morrama. He has worked at startups and top companies such seymourpowell.